Boost Your Customer Experience with Chatbots that Can Feel
MADJOR hosted an event on chatbots and the broader applications of AI on brand experiences.
2017.04.01 Kevin Chien, MADJOR Team; Chris Wallbridge, Labbrand Market Research Team
Comparing the Digital Lifestyles of Chinese and American Consumers
Chinese consumers outscore their American counterparts on nearly every metric of digital engagement.
2017.03.08 Kevin Chien - Digital Strategy Consultant
Leveling up Your WeChat Through Chatbots
Chatbot technology has finally become cost-effective and easy to implement, with WeChat being an ideal entry point.
Optimizing Your Wechat Strategy Through Data and Analytics
As Wechat becomes more sophisticated, data is increasingly key to driving engagement and ROI.
2016.12.23 Kevin Chien - Digital Strategy Consultant
Digital Lessons from China: Web Service Monetization in China
Web service monetization in China offers new ways to create loyal users and competitive differentiation.
2016.12.16 Kevin Gentle - Director and Lead Strategist
Being Definite about Your Digital Transformation
Perspectives and cultures highly impact the extent and quality of digital transformation.
2016.12.07 Daniel Legere - Digital Strategy Consultant
Level-up: Developing Knowledge for Digital Transformation
Digital transformation has a direct impact on skills and knowledge.
2016.11.25 Kevin Gentle - Director and Lead Strategist
Choosing Your Path: 7 Archetypes for Digital Brand Transformation
Every brand has a path to digital fluency. Which digital archetype fits your brand?
2016.10.18 Kevin Chien - Digital Strategy Consultant
Digital Lessons from China: Gamification as a UX Game-Changer
Gamification transforms a mundane task into an action consumers can’t wait to perform again.
2016.09.30 Kevin Gentle - Director and Lead Strategist
Practical First Steps to Getting Started with Digital Transformation
Which practical actions can brands take as first steps towards digital transformation?